Inventory

Keep winners in stock. Stop overpurchasing losers

Inventory management built around stock position, replenishment timing, product movement, and working capital efficiency.

300%

Improvement in inventory turns

50%

Reduction in long inventory

50%

Reduction in working capital requirements

Evaluating inventory decisions

Purchasing recommendations built around forecasting and supply chain realities

Purchasing recommendations that reflect demand forecasts, inventory position, supplier lead times, advertising activity, pricing changes, and promotional plans.

  • SKU-level purchasing recommendations
  • Inventory position and lead-time planning
  • Advertising, pricing, and promotion-aware purchasing
Working capital management

Inventory planning that optimizes working capital

Inventory planning identifies excess and short inventory positions in real time, helping teams allocate working capital more effectively.

  • Real-time excess inventory tracking
  • Real-time short inventory tracking
  • Working capital optimization planning
Adapting inventory planning

React faster to changing sales and market dynamics

Inventory plans adjust as sales velocity, purchasing cycles, and market conditions change.

  • Sales and inventory monitoring
  • Purchasing adjustments
  • Inventory risk tracking

Better decisions.
Stronger outcomes.

Reduce stockouts and missed sales

Keep inventory available where demand exists, capturing more revenue from products already performing well.

Reduce excess inventory

Free up working capital by identifying slow-moving products early and aligning inventory levels with actual demand.

React faster to changing demand

Adjust purchasing and replenishment plans as sales trends, seasonality, and market conditions evolve.

+26%

weekly average revenue

+61%

weekly average contribution profit

+70%

weekly ad-attributed sales

453%

weekly ad-attributed contribution profit

“Capline completely transformed our performance. We had been struggling to scale before working with them, but within a few weeks Capline tripled our advertising profit and doubled our advertising revenue, all while maintaining a steady ROAS of 20x. This proves their unique ability to drive rapid, efficient growth. No other tool or agency has delivered such dramatic results, so quickly. Capline truly sets a new standard.”

Marketing Leader
Fortune 200 Retailer

Select what you need

Advertising

Bids built around product-level margins, conversion efficiency, and bid elasticity so every ad dollar goes where it makes a difference.

Pricing & promotions

Pricing and promotions built around consumer behavior, unit economics, competitive dynamics, and linked to predictable and measurable financial outcomes.

Forecasting

Advanced ecommerce forecasting built around sales trends, planned advertising activity and planned promotions and pricing changes.

Brand management

Brand management that turns catalog decisions into measurable commercial outcomes, through assortment strategy, merchandising, and seller health.

Reporting & analytics

Reporting and analysis that understands what's actually driving the business.

All-in-one

Inventory can operate independently or alongside the other services.

Inventory FAQ

How can I reduce stockouts without increasing inventory costs?

The key is improving forecasting accuracy and replenishment timing. Better inventory planning helps businesses place orders earlier and allocate inventory more efficiently without simply carrying more stock.

What causes excess inventory in ecommerce?

Common causes include inaccurate forecasts, overly aggressive purchasing, changing consumer demand, long lead times, and poor visibility into product-level performance.

How much inventory should I keep on hand?

The right inventory level depends on sales velocity, supplier lead times, service level targets, and demand variability. Inventory decisions should be based on projected demand rather than fixed rules.

How do stockouts affect profitability?

Stockouts reduce revenue, weaken marketplace rankings, increase customer acquisition costs, and can create long-term demand loss that extends beyond the period of unavailability.

What inventory metrics should ecommerce businesses monitor?

Key metrics include days of cover, fill rate, inventory turns, excess inventory exposure, stockout risk, sell-through rate, and forecast accuracy.

See what improved inventory planning can do for your business.